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Google Adwords

Google Adwords allows businesses to advertise on any number of sites, including Expo Central, regardless of the size of their budget. Ad campaigns can be set up to target based on keywords, geographical location of the visitor, and/or individual web sites. They handle the most common sizes of ads and allow text, image or video.

Firefox with Google Toolbar

Mozilla Firefox is a web browser with pop-up blocking, tabbed browsing, and privacy and security features. Integration of the Google Toolbar into the Firefox download offers users even more features: Google search, SpellCheck, and Autofill.

Google Pack Software

Get the power of Google on your desktop PCs! Google Pack provides a single installer for many essential PC applications from Google and other trusted partners. These applications improve your browsing with increased speed and security, provide better searching capability for the web and for your own PC and enable you to collect and organize your personal data, including photos.

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1. BBC: Search Wars - Which is the Best? [ Report dead link ]

As Microsoft enters the internet search engine market, the BBC compare five of the main providers: Google, Yahoo, MSN, Ask Jeeves and A9.

http://news.bbc.co.uk/2/hi/uk_news/magazine/4003193.stm

2. DNS as a Search Engine: A Quantitative Evaluation [ Report dead link ]

Ben Edelman evaluates DNS, Google, and RealNames for their respective accuracies in providing correct and relevant content. Research suggests that Google offers the highest accuracy.

http://cyber.law.harvard.edu/people/edelman/DNS-as-search/

3. How to Choose a Search Engine or Directory [ Report dead link ]

University librarian Laura Cohen gives advice in the format of "if you want A then choose B."

http://library.albany.edu/internet/choose.html

4. InFoPeople: Best Search Tools Chart [ Report dead link ]

Comparison of selected search engines and directories by content and features.

http://www.infopeople.org/search/chart.html

5. PPC-Search Engines [ Report dead link ]

Publishes articles and news about pay per click search engines.

http://www.ppc-searchengines.info/

6. Search Engine Challenge [ Report dead link ]

Provides unbranded search results from the top five search engines. You can then vote on the one you find the most relevant. All users' votes are aggregated and provided in a pie chart showing voting distribution after you vote.

http://www.searchenginechallenge.com

7. Search Engines for the World Wide Web: A Comparative Study and Evaluation Methodology [ Report dead link ]

Comparison of AltaVista, Excite, and Lycos.

http://www.asis.org/annual-96/ElectronicProceedings/chu.html

8. SEOSurvey: MSN's Beta Search vs. Yahoo! and Google [ Report dead link ]

An analysis of the search results for four sample searches.

http://www.seomoz.org/articles/msn-beta-vs-yahoo-google.php

9. Tool Kit for the Expert Web Searcher [ Report dead link ]

Recommendations from the Library and Information Technology Association about which Web resources are most effective in producing authoritative results for information-seekers.

http://www.ala.org/ala/lita/litaresources/toolkitforexpert/toolkitexpert.htm

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